Not so long ago it seemed websites were something only larger companies needed to have. Smaller businesses got by with word-of-mouth and local advertising. These days, however, if you don\’t have a website you are definitely losing out! Providing customers with a positive experience is still very important, but the first thing most potential customers do upon hearing about a new company is to search the internet for a website and for consumer reviews. Not having an internet presence can be a devastating mistake for small businesses and it can be easily avoided. There are many options available out there to develop a low-cost, high-impact website to represent your business on the world wide web.

It’s the First Impression Most Potential Customers Will Get of Your Business

A website showcases what your small business is about. Your website can show what services and products you offer, your business hours, the history of your company and offer more ways for customers to contact you. Potential customers are able to get an in-depth introduction to your company in as little as five minutes by browsing your business website.

A Website Adds To Your Credibility

A well-designed website speaks volumes when it comes to credibility. A reputable company almost always has a website these days. Without one, you risk coming off as a business too new to be credible or too old-fashioned to be useful to the modern consumer. There are many companies you can contact to ensure your website showcases your business in the best way possible. Toronto Web Design is one company that offers a high-quality website, custom-built for your company\’s needs, at a price affordable for nearly every budget! Visit www.thinkbound.com to learn more.
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A Website Can Help You Battle Larger Businesses On a Level Playing Field

An easily navigated, vibrant website will grant your business the opportunity to outshine larger, more established competitors. Many large companies get too flashy with their websites making it difficult for customers to access need to know information. With a simple but attractive design, your website will instantly make you the preferred company in the eyes of the consumer.

A Website Gives Your Company A Voice

Got something to say? Your website is the perfect place to say it! From discounts, sales, and holiday specials to press releases and other announcements, your website is the perfect way to reach your audience.

A Website Can Be Seamlessly Integrated With Social Media

Link your website to a Facebook page and take advantage of an extremely effective marketing tool. Social media is the best way for customers to share their experiences with your business and recommend your business to their friends.

Posting Content Related To Your Industry Makes Your Business Look Like An Expert

Showcase your knowledge about your business! By posting helpful information on your website you show customers that you know what you are talking about and that they’re in good hands when they do business with your company.
For example; if you sell shoes, you could post information about how to measure your foot to get the best fit for your new pair of shoes. Customers find this information helpful and share it with their friends. Not only have you branded yourself as an expert authority you’ve also got free advertising out of one post that might take thirty minutes to create!

It Can Save Money For Your Business

 All of the money spent on printing, radio ads, and newspaper ads can go right back into your company bank account. Your website can fulfill all of these roles and do so for a lot cheaper! With all the money you\’ll save consider purchasing some merchandise and advertising a giveaway on your website! Those who sign up for a monthly newsletter from your business gain entry into the drawing! Talk about smart marketing!

Show What Makes Your Business Unique

Got a special product, service, or other feature that makes your company unique? Highlight it on your website! You can also tell your company\’s history, showcase your amazing employees, and create a virtual showcase for your top-of-the-line products!

Take control of your company\’s future and don\’t let consumer\’s disregard your business as a business of the past. Get your company online today!